How Video Can Bring You New Customers

  • Doug Thompson

Honda and Toyota dealers know video is important and worthwhile. They also believe video creation is time-consuming, and feel they lack resources to put a video marketing strategy in place. Actually, they are right about both.

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Here’s Why Video Excels as Research Content

  • Doug Thompson
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Tips for Excellent Live Video Calls

  • Prasanthi Pittala

Dealerships place a great deal of importance on meeting customer expectations. Customer demands are changing, and video has proven to be a necessity for successful marketing for dealers.

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Video Can Clearly Communicate Your Message

  • Prasanthi Pittala

Whether true or not, one bad experience with an aggressive salesperson over the phone or through a text is all it takes to forever sour the car-buying experience for a consumer.

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Should You Write a Script for Your Video?

  • Prasanthi Pittala
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Video Helps Customers in Service Recommendations

  • Prasanthi Pittala

The pandemic has dramatically changed the way we interact with customers. Video communication has become a new normal. Many people work from home using video platforms such as Zoom. In these times, selling a car is most likely done remotely and video is a great tool to help build...

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Making Videos is Fun and Fast

  • Prasanthi Pittala

Making videos is fun, inexpensive, fast and easy. If you are looking for a solution that will allow you to gain visibility, create connections, build trust and authenticity, video messaging is the smartest way to go. Salespeople need to take advantage of video.

Videos are easily...

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How Video Benefits Salespeople

  • Prasanthi Pittala

The current approach by most of the salespeople is to rely on customers walking into the dealership, and then hope to close a deal. This approach is no longer effective because the average salesperson gives up after two phone calls or emails. Doing the same old things in the same...

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Why Video Email Works

  • Prasanthi Pittala

Videos are intriguing--they make your email marketing more engaging and effective. Video is a rich media format that makes your emails hard to resist. Video gives you the best possible chance of breaking through to your audience. It makes complex topics simple, audiences crave it...

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Live Video Informs Customers

  • Prasanthi Pittala

Innovative ways to provide customers with immediate assistance, guidance and support lies at the heart of every customer-centric organization. Salespeople spend a lot of time training themselves to help develop the interpersonal skills. The salesperson may not be as good with...

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